Chapter
Using Gifts to Manipulate People for Sales
41:07 - 44:13 (03:05)
The speaker describes a marketing strategy of offering gifts to potential customers to manipulate them into buying their product. The company has a high level of penetration in the elementary school market, with 50% of schools using their product.
Clips
The founder of a company talks about how he used the rule of reciprocity and positive language to manipulate people into buying his products by offering small gifts in exchange for a purchase.
41:07 - 42:55 (01:47)
Sales techniques
Summary
The founder of a company talks about how he used the rule of reciprocity and positive language to manipulate people into buying his products by offering small gifts in exchange for a purchase.
ChapterUsing Gifts to Manipulate People for Sales
Episode#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair
PodcastMy First Million
Mystery Science, which offers weekly science curriculum to elementary schools, has an incredible 50% penetration rate in American elementary schools.
42:55 - 44:13 (01:18)
education
Summary
Mystery Science, which offers weekly science curriculum to elementary schools, has an incredible 50% penetration rate in American elementary schools. The founder even notes jamming with the product himself.