Chapter
Value Capture in Social Media Platforms
In the world of social media, attention is the most valuable currency. While Twitter's super follows subscription feature is a step in the right direction, platforms like YouTube and Twitch have captured way more value than the creators themselves.
Clips
In the age of information, attention is the most valuable commodity, and content marketing has become the primary way to capture and retain it.
51:48 - 53:14 (01:26)
Summary
In the age of information, attention is the most valuable commodity, and content marketing has become the primary way to capture and retain it. By consistently producing high-quality content, companies can build trust and foster brand loyalty, paving the way for future product development.
ChapterValue Capture in Social Media Platforms
Episode#196 with Dan Held - Who Really Created Bitcoin & Other Crypto Startup Ideas
PodcastMy First Million
This podcast episode discusses how social networks like YouTube, Twitch, and Twitter create a disparity between the value that the platform receives versus its creators.
53:15 - 55:04 (01:49)
Summary
This podcast episode discusses how social networks like YouTube, Twitch, and Twitter create a disparity between the value that the platform receives versus its creators. However, the renewed interest in building open-source alternatives like Bitcloud creates an opportunity to flip the ratio and direct value towards content creators.