Chapter
Working with Brands on Influencer Marketing
01:01 - 05:15 (04:14)
The speaker discusses how they got involved with helping brands and ad agencies with influencer marketing strategies due to the sudden attention from the industry and the demand needed to fulfill their roles with these brands.
Clips
In this podcast, the hosts discuss the agency business model, referencing VaynerMedia as an example, and debate whether it is a good or bad business.
01:01 - 02:27 (01:26)
Summary
In this podcast, the hosts discuss the agency business model, referencing VaynerMedia as an example, and debate whether it is a good or bad business.
ChapterWorking with Brands on Influencer Marketing
Episode#38 - Truth about ad agencies with Brendan Gahan + Brainstorming with Daniel Gross
PodcastMy First Million
The speaker caught the wave of influencer marketing as brands and ad agencies started paying attention to the strategy, and helped them by implementing best practices on their YouTube channels.
02:27 - 04:09 (01:41)
Summary
The speaker caught the wave of influencer marketing as brands and ad agencies started paying attention to the strategy, and helped them by implementing best practices on their YouTube channels. They hired people and offered two services.
ChapterWorking with Brands on Influencer Marketing
Episode#38 - Truth about ad agencies with Brendan Gahan + Brainstorming with Daniel Gross
PodcastMy First Million
The founder of a social media marketing agency shares how he was able to land big clients like Pepsi and Uniqlo right out of the gate when he started his agency, due to a white space in the market that he filled by focusing on just YouTube optimization.
04:09 - 05:15 (01:06)
Summary
The founder of a social media marketing agency shares how he was able to land big clients like Pepsi and Uniqlo right out of the gate when he started his agency, due to a white space in the market that he filled by focusing on just YouTube optimization. He initially worked with clients on a very small retainer of around $3-5k and could handle around five or six clients at a time.