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Building a Highly Profitable DTC Brand
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46:23 - 48:37 (02:14)

The native playbook of raising little capital, focusing on profitability, acquiring customers, and scaling through repeat purchases is a successful strategy for building a profitable DTC brand. Figs is a prime example of this strategy's success, as their profitability allows them to launch new products or take distributions, unlike fashion brands that face a potential downturn when their products get out-of-style.

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