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The Competitive Advantage of Creativity
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21:39 - 25:15 (03:35)

In a world where social media algorithms push for predictability and polarized opinions, choosing to pursue creativity and speaking your highest form of art forward can be a powerful competitive advantage according to Ryan Holiday's latest book. The optimization algorithms used by popular social media feeds prioritize click-through rates and ease of predictability, leading developers to reflect upon features such as the infinite scroll.

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