Chapter
Alternative Sweeteners in the Beverage Industry
13:47 - 16:21 (02:33)
The beverage industry is exploring alternative sweeteners, such as monk fruit and stevia for their zero calorie, natural attributes. Companies are using direct marketing to gain traction and are seeing initial success.
Clips
The podcast discusses the usage of alternative sweeteners such as monk fruit and stevia.
13:47 - 14:53 (01:06)
Summary
The podcast discusses the usage of alternative sweeteners such as monk fruit and stevia. The speakers also mention the effectiveness of utilizing old school direct marketing instead of focusing on trying to get into every retail store.
ChapterAlternative Sweeteners in the Beverage Industry
Episode#30 - Reinventing the Energy Drink
PodcastMy First Million
The founders of a new beverage company discuss their journey from developing a palatable flavor to acquiring their first customers through direct marketing efforts rather than the traditional method of getting their product in stores.
14:53 - 15:33 (00:40)
Summary
The founders of a new beverage company discuss their journey from developing a palatable flavor to acquiring their first customers through direct marketing efforts rather than the traditional method of getting their product in stores.
ChapterAlternative Sweeteners in the Beverage Industry
Episode#30 - Reinventing the Energy Drink
PodcastMy First Million
The host suggests that creating a paid subscription product, using Supercast to maintain a subscriber base, could be a more profitable alternative to SiriusXM.
15:33 - 16:21 (00:47)
Summary
The host suggests that creating a paid subscription product, using Supercast to maintain a subscriber base, could be a more profitable alternative to SiriusXM. Supercast allows you to retain control over your content and creative output while building and maintaining a paid subscription audience.