Chapter
Building a Sales Funnel to Position Yourself as an Authority
43:50 - 51:47 (07:56)
Creating a sales funnel, such as a webinar or challenge, can help establish you as an authority and showcase your expertise. This can be especially effective for marketing to a specific demographic, such as postnatal women.
Clips
A female personal trainer and wellness expert warns against male trainers who position themselves as experts in postnatal fitness for women, citing concerns for their lack of understanding of women's experiences and potential for inappropriate behavior.
43:50 - 46:48 (02:57)
Summary
A female personal trainer and wellness expert warns against male trainers who position themselves as experts in postnatal fitness for women, citing concerns for their lack of understanding of women's experiences and potential for inappropriate behavior.
ChapterBuilding a Sales Funnel to Position Yourself as an Authority
Episode#125 - How To Become An Online Coach
PodcastModern Wisdom
Creating a sales funnel, such as a webinar or email series, can help position you as an authority and offer your program as a beta launch at a discounted price.
46:48 - 49:18 (02:29)
Summary
Creating a sales funnel, such as a webinar or email series, can help position you as an authority and offer your program as a beta launch at a discounted price. However, it's important to ensure your program aligns with your audience's interests.
ChapterBuilding a Sales Funnel to Position Yourself as an Authority
Episode#125 - How To Become An Online Coach
PodcastModern Wisdom
The process of creating a successful marketing funnel takes time, even for established businesses like Amazon.
49:18 - 51:47 (02:28)
Summary
The process of creating a successful marketing funnel takes time, even for established businesses like Amazon. However, for professionals like personal trainers, lawyers, architects, and tradespeople, learning how to market themselves online can significantly increase their income.