Chapter
Finding Common Ground Through Consumer Behavior
09:06 - 11:36 (02:30)
The study of global consumer behavior reveals that people from different countries have similarities in the way they approach everyday activities such as drinking coffee, trying on clothes and testing a car, proving that mankind is more connected than we imagined.
Clips
Discovering similarities across countries and cultures in everyday activities such as drinking coffee and buying apparel reveals a profound connection among mankind that was never imagined.
09:06 - 11:36 (02:30)
Human connection
Summary
Discovering similarities across countries and cultures in everyday activities such as drinking coffee and buying apparel reveals a profound connection among mankind that was never imagined.