Chapter
Innovative Retail Design: Putting Stores Between Department Stores
13:59 - 16:51 (02:52)
Northgate Mall found a solution for getting customers to visit their smaller department stores located between larger ones by placing them in between two, making it more convenient for people to visit several stores in one location.
Clips
The initial idea behind the shopping mall was to create a mixed-use center that would serve as a community hub.
13:59 - 14:38 (00:38)
Summary
The initial idea behind the shopping mall was to create a mixed-use center that would serve as a community hub. The first mall, Southdale Center in Edina, Minnesota, was strategically built just outside of the eight-mile blast radius in case an atomic bomb was dropped on Minneapolis during the Cold War.
ChapterInnovative Retail Design: Putting Stores Between Department Stores
EpisodeSelects: Live From San Francisco: How Malls Work
PodcastStuff You Should Know
Northgate Mall in Seattle discovered that placing department stores at either end of a mall and filling the middle with smaller shops was the key to avoiding customer flow issues and having successful store sales.
14:38 - 15:57 (01:19)
Summary
Northgate Mall in Seattle discovered that placing department stores at either end of a mall and filling the middle with smaller shops was the key to avoiding customer flow issues and having successful store sales.
ChapterInnovative Retail Design: Putting Stores Between Department Stores
EpisodeSelects: Live From San Francisco: How Malls Work
PodcastStuff You Should Know
The world's first shopping mall was designed by an architect named Victor Gruen who envisioned a space that was covered and climate-controlled to keep shoppers comfortable and to provide them with a unique shopping experience.
15:57 - 16:51 (00:53)
Summary
The world's first shopping mall was designed by an architect named Victor Gruen who envisioned a space that was covered and climate-controlled to keep shoppers comfortable and to provide them with a unique shopping experience. This concept was revolutionary and led to the creation of the modern mall.