Chapter

Marketing Strategies for Growing a Business
listen on Spotify
35:16 - 39:19 (04:03)

The guest talks about how he utilized marketing strategies to grow his business, including targeting the person who books hotel rooms for touring bands, in order to get more companies interested in his product.

Clips
Exploring the early days of a rock and roll hotel situated in a poor and desolate neighborhood of San Francisco, which aimed to attract musicians and artists alike.
35:16 - 36:43 (01:27)
listen on Spotify
rock and roll
Summary

Exploring the early days of a rock and roll hotel situated in a poor and desolate neighborhood of San Francisco, which aimed to attract musicians and artists alike.

Chapter
Marketing Strategies for Growing a Business
Episode
#374: Chip Conley — Building Empires, Tackling Cancer, and Surfing the Liminal
Podcast
The Tim Ferriss Show
Airbnb co-founder, Joe Gebbia, shares how marketing their home-sharing platform to concert promoters, tour managers and hotel bookers didn't initially work, but offering free massages to guests as an incentive proved to be successful in gaining traction for the company.
36:43 - 39:19 (02:36)
listen on Spotify
Airbnb
Summary

Airbnb co-founder, Joe Gebbia, shares how marketing their home-sharing platform to concert promoters, tour managers and hotel bookers didn't initially work, but offering free massages to guests as an incentive proved to be successful in gaining traction for the company.

Chapter
Marketing Strategies for Growing a Business
Episode
#374: Chip Conley — Building Empires, Tackling Cancer, and Surfing the Liminal
Podcast
The Tim Ferriss Show