Chapter

Observing Shopping Behavior and Success Stories
listen on Spotify
25:03 - 33:28 (08:25)

The podcast hosts raised a lot of money to quickly grow their platform which features interviews with successful people and observations of shopping behavior. Competitors started copying them, and the podcast provides an alternative to traditional sources for market research.

Clips
As an entrepreneur, it's difficult to decipher when to persevere and when to pivot.
25:03 - 27:40 (02:36)
listen on Spotify
Entrepreneurship
Summary

As an entrepreneur, it's difficult to decipher when to persevere and when to pivot. The co-founder of HubSpot reflects on the inflection points he faced and the decisions he made for the company's success.

Chapter
Observing Shopping Behavior and Success Stories
Episode
Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot
Podcast
My First Million
HubSpot began as a web 2.0 company, offering services related to SEO, blogging, and social media.
27:40 - 28:48 (01:07)
listen on Spotify
HubSpot
Summary

HubSpot began as a web 2.0 company, offering services related to SEO, blogging, and social media. Over time, they pivoted to become a marketing app software company, specializing in helping businesses generate leads without advertising money through channels like dig, Reddit, and Twitter, before fully progressing into marketing automation.

Chapter
Observing Shopping Behavior and Success Stories
Episode
Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot
Podcast
My First Million
The CEO of a now successful CRM platform company explains their decision to pivot from being a marketing apps company and how it was the right move for them.
28:48 - 29:34 (00:45)
listen on Spotify
CRM
Summary

The CEO of a now successful CRM platform company explains their decision to pivot from being a marketing apps company and how it was the right move for them.

Chapter
Observing Shopping Behavior and Success Stories
Episode
Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot
Podcast
My First Million
The CEO of Hubspot speaks about the transformation that needs to occur from outbound to inbound marketing, and how to stay ahead of competitors in a changing market.
29:34 - 32:19 (02:45)
listen on Spotify
Marketing
Summary

The CEO of Hubspot speaks about the transformation that needs to occur from outbound to inbound marketing, and how to stay ahead of competitors in a changing market.

Chapter
Observing Shopping Behavior and Success Stories
Episode
Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot
Podcast
My First Million
The podcast started with interviews with successful people discussing their strategies and current trends; the hosts have since expanded to cover other topics such as services and software development.
32:19 - 33:28 (01:09)
listen on Spotify
Podcasts
Summary

The podcast started with interviews with successful people discussing their strategies and current trends; the hosts have since expanded to cover other topics such as services and software development.

Chapter
Observing Shopping Behavior and Success Stories
Episode
Near Death Accidents, Hitting $1B ARR, and Selling Like the Grateful Dead with Brian Halligan, Founder & Executive Chairman of HubSpot
Podcast
My First Million