The podcast discusses the importance of time and how people can use different mechanisms to make life go slower or choose to waste it creatively. Additionally, they talk about the book, The Story of Lululemon, which is now available for free download on chipwilson.com.
Lululemon founder sought creative ways to market the company during the Olympics since they had no money to sponsor. The founder showcases the importance of long-term word-of-mouth community marketing and hiring the right people that align with company values.
The speaker talks about the importance of making the most of our time and not wasting it. They also discuss various ways people try to make life go slower, while emphasizing the need to take action to turn ideas into reality.