Chapter

The Power of Language and Metaphors in Shaping Political Messaging
The words and metaphors used in political messaging can have a significant impact on public opinion and perception of issues, as they shape individual and collective understanding of complex concepts. This is exemplified by the use of vocabulary reframes such as “death tax” and “climate change” by political consultants for different causes.
Clips
In this podcast, the hosts discuss the political consultant Frank Luntz and his advocacy for the use of specific vocabulary to produce desired effects, as well as the power of words in general.
43:07 - 45:11 (02:04)
Summary
In this podcast, the hosts discuss the political consultant Frank Luntz and his advocacy for the use of specific vocabulary to produce desired effects, as well as the power of words in general.
ChapterThe Power of Language and Metaphors in Shaping Political Messaging
Episode#387: Tristan Harris — Fighting Skynet and Firewalling Attention
PodcastThe Tim Ferriss Show
The words and metaphors we use to discuss topics like climate change and the nation can unconsciously shape our perceptions and beliefs.
45:11 - 46:33 (01:22)
Summary
The words and metaphors we use to discuss topics like climate change and the nation can unconsciously shape our perceptions and beliefs. Language is not neutral and has the power to create certain assumptions and structures of meaning.