Chapter
The Science of Behavior and Social Media
18:23 - 21:15 (02:51)
The podcast discusses a monkey study where random rewards led to the development of strange rituals, leading to a discussion of how social media platforms like Instagram use the same concept to keep users engaged.
Clips
The pause between loading a social media app and waiting for notifications is intentional, as it triggers a "variable schedule reward" response that is the same as that experienced by slot machine players.
18:23 - 19:36 (01:13)
Psychology
Summary
The pause between loading a social media app and waiting for notifications is intentional, as it triggers a "variable schedule reward" response that is the same as that experienced by slot machine players. The longer wait builds anticipation and prolongs the dopamine hit, increasing enjoyment of the app.
ChapterThe Science of Behavior and Social Media
Episode#009 - A Hacker In Your Pocket - How Your Smartphone Is Short Circuiting Your Brain
PodcastModern Wisdom
Monkeys in a study developed strange rituals after being rewarded randomly, even after the reward was taken away.
19:36 - 21:15 (01:38)
Psychology
Summary
Monkeys in a study developed strange rituals after being rewarded randomly, even after the reward was taken away. This demonstrates the power of randomness in reinforcement and behavior.