Chapter
The Tylenol Murders
02:32 - 07:58 (05:26)
This episode discusses the infamous Tylenol murders of 1982, in which seven people in the Chicago area died after taking Tylenol that had been tampered with. The crisis led to major changes in the way over-the-counter medications are packaged and sold, and is widely regarded as a textbook example of crisis management in the business world.
Clips
Part one of this podcast is about how Johnson & Johnson handled the public relations crisis caused by the Tylenol poisonings, where someone had tampered with the products causing the death of seven people.
02:32 - 05:44 (03:12)
Summary
Part one of this podcast is about how Johnson & Johnson handled the public relations crisis caused by the Tylenol poisonings, where someone had tampered with the products causing the death of seven people. Johnson & Johnson's response to the crisis is an example in public relations and crisis management taught in colleges and PR classes worldwide.
ChapterThe Tylenol Murders
EpisodeSelects: The Tylenol Murders, Part II
PodcastStuff You Should Know
During a podcast recording, smoke was unexpectedly released, causing chaos.
05:44 - 07:58 (02:14)
Summary
During a podcast recording, smoke was unexpectedly released, causing chaos. They also discuss the PR crisis management strategy used during the copycat Tylenol incidents, as well as their experience with a poorly managed crew in Detroit.