Chapter
Utilizing Self-Liquidating Funnels to Scale Email Capture
25:48 - 32:05 (06:17)
By using a self-liquidating funnel, businesses can capture emails while essentially paying nothing for them, and can scale up to capture large numbers of emails. This strategy is particularly effective when targeting influential personas who can help to distribute the businesses' messaging.
Clips
The use of Mercury by startups has grown significantly, prompting VCs to assume that everyone is using Mercury.
25:48 - 27:28 (01:40)
Summary
The use of Mercury by startups has grown significantly, prompting VCs to assume that everyone is using Mercury. While it is becoming increasingly popular among startups, other companies may find alternative ways to handle their banking needs.
ChapterUtilizing Self-Liquidating Funnels to Scale Email Capture
Episode#211 with Julian Shapiro - The 3 Cheat Codes Startups Use to Print Cash
PodcastMy First Million
Neil Patel's podcast, Marketing School, is sponsored by Side Hustle Pro hosted by Nikkaela Matthews-Akome.
27:28 - 30:20 (02:52)
Summary
Neil Patel's podcast, Marketing School, is sponsored by Side Hustle Pro hosted by Nikkaela Matthews-Akome. The podcast offers daily marketing tips and strategies.
ChapterUtilizing Self-Liquidating Funnels to Scale Email Capture
Episode#211 with Julian Shapiro - The 3 Cheat Codes Startups Use to Print Cash
PodcastMy First Million
The concept of self liquidating funnels involves offering a secondary product that potentially pays for itself through lead generation.
30:20 - 32:05 (01:44)
Summary
The concept of self liquidating funnels involves offering a secondary product that potentially pays for itself through lead generation. By capturing emails with a free or low-cost offer, businesses can scale up their email list and potentially generate more revenue with their main products.