Kyle Shealy, a comedy content creator, turned a viral prank into a nationwide promotion after putting a cardboard cutout of himself in a gas station. The fast-food chain, Come and Go, introduced the official Kyle Shealy meal soon after, leading to questions surrounding the speed of the collaboration.
The expression "pulling the wool over someone's eyes" originated from medieval fairs where robbers would pull a victim's hood over their eyes while cutting the purse strings. However, a recent ad using this phrase has caused controversy and accusations of fraud.