Clip
Embracing Controversy in MMA
59:54 - 1:00:42 (00:47)
In this episode, the discussion centers on how some MMA fighters, such as Jake Paul and Conor McGregor are masters of controversy and how it affects their audience building. They also touch on the ban of the number one MMA guy from UFC events due to a feud with the president of UFC and the entertainment value of feuds and drama in the sport.
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