Clip

The Importance of Name and Branding in Business
listen on Spotify
16:37 - 19:27 (02:49)

The founder of 1-800-GOT-JUNK, Brian Scudamore, shares his experience of how changing the name of his business dramatically affected his revenue by half. He explains how branding and a catchy phone number can make all the difference in customer retention and acquisition.

Similar Clips