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The Psychology of Paying for Water
49:58 - 54:20 (04:22)
Paying for water has become a signal of opulence and wealth, providing more social status than hydration, as seen in the popularity of premium water brands such as Topo Chico.
Paying for water has become a signal of opulence and wealth, providing more social status than hydration, as seen in the popularity of premium water brands such as Topo Chico.