Episode

Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
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1:17:11
Published: Tue Dec 20 2022
Description

Episode 398: Shaan Puri (@ShaanVP) and Sam Parr (@TheSamParr) talk to Morning Brew Founder & CEO Austin Rief (@austin_rief) about building, growing and selling a newsletter valued at $75M in 5 years, whether newsletter businesses are still worth doing, how to make them succeed, and a few good side hustle ideas to start now. ----- Links: * Morning Brew * Toptal * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. ------ Show Notes: (01:00) - Morning Brew origin story (19:10) - Ad sales (24:10) - Austin's strengths (32:15) - Austin's upbringing (42:55) - What did you do with your new found wealth? (45:55) - Ideas brainstorm (01:13:14) - Future plans ----- Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. ----- Additional episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto * #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • ​​​​#218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More

Chapters
The speaker talks about telling his parents that he wanted to drop out of college after completing three years, and how the idea of them spending money on three years of college without completing the fourth year drove them crazy.
00:00 - 02:42 (02:42)
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College
Summary

The speaker talks about telling his parents that he wanted to drop out of college after completing three years, and how the idea of them spending money on three years of college without completing the fourth year drove them crazy.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
In this podcast, the speaker talks about a sports business that was sold for a 70 million dollar valuation and the competitive nature of the industry.
02:42 - 04:57 (02:14)
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Sports Business
Summary

In this podcast, the speaker talks about a sports business that was sold for a 70 million dollar valuation and the competitive nature of the industry.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
There was a rivalry between Morning Brew and another company who believed that their news stories were better.
04:57 - 09:17 (04:20)
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Business
Summary

There was a rivalry between Morning Brew and another company who believed that their news stories were better. Some employees of the rival company became upset when Morning Brew wrote better stories and it caused tension in the workplace.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Speakers discuss their paths to building successful businesses and the revenue they generated, including their strategies and opportunities for growth.
09:17 - 11:46 (02:29)
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Business
Summary

Speakers discuss their paths to building successful businesses and the revenue they generated, including their strategies and opportunities for growth.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Choosing the right naming convention can have a significant impact on the success and profitability of a business.
11:46 - 16:05 (04:19)
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Naming Conventions
Summary

Choosing the right naming convention can have a significant impact on the success and profitability of a business. While some conventions work better for finance or professional industries, others may not translate as well for more niche markets like fly fishing or basketball.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The podcast discusses the importance of language in selling and how certain words or phrases can impact consumer behavior.
16:05 - 19:52 (03:47)
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Selling, Language
Summary

The podcast discusses the importance of language in selling and how certain words or phrases can impact consumer behavior. They also touch on the power of a persistent sales pitch.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The host praises the guest's exceptional operational ability and marketing insights, to which the guest attributes his success at a young age to being hands-on and not relying on market studies or brand lift studies that work on a larger scale.
19:52 - 25:32 (05:39)
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Marketing
Summary

The host praises the guest's exceptional operational ability and marketing insights, to which the guest attributes his success at a young age to being hands-on and not relying on market studies or brand lift studies that work on a larger scale.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker discusses scaling businesses from zero to one and up to a hundred billion years and the importance of partnering for continued success.
25:32 - 28:54 (03:22)
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Business Growth
Summary

The speaker discusses scaling businesses from zero to one and up to a hundred billion years and the importance of partnering for continued success.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker recalls investors questioning the low cost of their business, not accounting for the manual labor they put into gathering emails and data themselves, even something as small as deciphering handwriting.
28:54 - 32:00 (03:05)
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Entrepreneurship
Summary

The speaker recalls investors questioning the low cost of their business, not accounting for the manual labor they put into gathering emails and data themselves, even something as small as deciphering handwriting.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Morning Brew's co-founder, Alex Lieberman, credits his immigrant upbringing for instilling the work ethic and determination necessary to create a successful news brand targeted to millennials.
32:00 - 35:02 (03:02)
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Immigrant, millennials
Summary

Morning Brew's co-founder, Alex Lieberman, credits his immigrant upbringing for instilling the work ethic and determination necessary to create a successful news brand targeted to millennials.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
In a conversation, someone talks about not wanting to meet new people like Sam and how people often ask how they're still single after making a big deal, similar to the hosts who also have their own wins.
35:02 - 38:05 (03:02)
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Relationships
Summary

In a conversation, someone talks about not wanting to meet new people like Sam and how people often ask how they're still single after making a big deal, similar to the hosts who also have their own wins.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
A discussion on the benefits of hiring young, inexperienced individuals who are promising, in building an impressive media company and creating a unique work culture early on.
38:05 - 42:25 (04:20)
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Hiring, Work Culture
Summary

A discussion on the benefits of hiring young, inexperienced individuals who are promising, in building an impressive media company and creating a unique work culture early on.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker shares their investing strategy, which involves diversifying their portfolio through investments in S&P 500 and Vanguard-like target date funds.
42:25 - 46:07 (03:42)
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Investing
Summary

The speaker shares their investing strategy, which involves diversifying their portfolio through investments in S&P 500 and Vanguard-like target date funds. They also discuss the pitfalls of small earn outs in deals.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
During tough economic times, focus on helping companies save money or earning individuals side income.
46:07 - 48:31 (02:24)
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Side Hustles
Summary

During tough economic times, focus on helping companies save money or earning individuals side income. Content marketing agencies or marketplaces for B2B companies could be a great opportunity to do so.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The Morning Brew and The Hustle have scaled to high seven figures in less than a year, showing great potential for future brand growth.
48:31 - 50:34 (02:03)
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Branding
Summary

The Morning Brew and The Hustle have scaled to high seven figures in less than a year, showing great potential for future brand growth.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker discusses their thoughts on buying neglected items and shares their preference for ideas that have potential for success quickly, without relying on long-term trends.
50:34 - 54:34 (03:59)
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Market
Summary

The speaker discusses their thoughts on buying neglected items and shares their preference for ideas that have potential for success quickly, without relying on long-term trends.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The talk focus on the traits of interesting founders and skepticism towards investing in open AI-based companies due to their dependence on a simple wrapper.
54:34 - 57:02 (02:28)
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Entrepreneurship
Summary

The talk focus on the traits of interesting founders and skepticism towards investing in open AI-based companies due to their dependence on a simple wrapper.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker expresses discontent with the New York media scene, particularly with the prevalence of unionizing and the pressure to constantly spend money on leisure activities.
57:02 - 1:01:06 (04:04)
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New York media, unionizing
Summary

The speaker expresses discontent with the New York media scene, particularly with the prevalence of unionizing and the pressure to constantly spend money on leisure activities. However, they also appreciate the talented team they have built.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
The speaker praises the effectiveness of radical candor in developing stronger relationships and in solving problems effectively in the workplace, acknowledging initial feelings of discomfort with the concept.
1:01:06 - 1:03:19 (02:12)
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Radical Candor
Summary

The speaker praises the effectiveness of radical candor in developing stronger relationships and in solving problems effectively in the workplace, acknowledging initial feelings of discomfort with the concept.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Two friends share a love for comedy and exchange messages about their favorite comedians, with one of them studying the techniques of greats such as Hussein.
1:03:19 - 1:06:39 (03:20)
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Friendship
Summary

Two friends share a love for comedy and exchange messages about their favorite comedians, with one of them studying the techniques of greats such as Hussein.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Nisha discusses her desire to become a CEO and her appreciation for an innate leadership quality that she possesses.
1:06:39 - 1:10:00 (03:21)
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Leadership
Summary

Nisha discusses her desire to become a CEO and her appreciation for an innate leadership quality that she possesses.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Learn from people who are better than you, put yourself in unusual and intensive situations like improv or acting, and surround yourself with those you admire; these three things can help you improve your skills.
1:10:00 - 1:13:31 (03:30)
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Skill Improvement
Summary

Learn from people who are better than you, put yourself in unusual and intensive situations like improv or acting, and surround yourself with those you admire; these three things can help you improve your skills.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million
Running a business may seem easy at first, but it takes more than just a couple of years to make it successful.
1:13:31 - 1:14:33 (01:02)
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Entrepreneurship
Summary

Running a business may seem easy at first, but it takes more than just a couple of years to make it successful. It requires dedication and persistence if you truly want to succeed as an entrepreneur.

Episode
Austin Rief: Building Morning Brew, The Ultimate Guide to Building Newsletter Businesses, Side Hustle Ideas, & More
Podcast
My First Million