Episode
Ep 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
Description
Ramit Sethi built his personal finance blog (ramitsethi.com) up to 500,000+ readers per month, and has since turned it into a revenue generating monster. I don't use that phrasing lightly. In this episode, we dig into the nitty-gritty tools, software, and experiments he's used to turn a college side project into a multi-million-dollar business with 30+ employees.This episode is brought to you by The Tim Ferriss Book Club. See the 4-6 books (and free samples of all) at www.audible.com/timsbooksAlso, would you like to join me and Richard Branson for a week of mentorship on his private island? Take a look at this: www.shopify.com/tim***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapters
Get a free vitamin D supplement and five free travel packs with your first subscription purchase of Athletic Greens' all-in-one formula, containing approximately 75 vitamins, minerals and whole food sourced ingredients.
00:00 - 02:31 (02:31)
Summary
Get a free vitamin D supplement and five free travel packs with your first subscription purchase of Athletic Greens' all-in-one formula, containing approximately 75 vitamins, minerals and whole food sourced ingredients.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
Tim Ferriss interviews Donald Katz, the founder of Audible, where they discuss his journey from a venture-backed startup to a bootstrapping "lifestyle business" that has been quietly churning out revenue.
02:31 - 08:08 (05:37)
Summary
Tim Ferriss interviews Donald Katz, the founder of Audible, where they discuss his journey from a venture-backed startup to a bootstrapping "lifestyle business" that has been quietly churning out revenue.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
In this podcast, two successful solo entrepreneurs talk about their early wins and moments which convinced them that they could make a full-time career out of writing or blogging, how they diversified themselves outside successful products or brands, and their rebranding journey.
08:08 - 13:31 (05:22)
Summary
In this podcast, two successful solo entrepreneurs talk about their early wins and moments which convinced them that they could make a full-time career out of writing or blogging, how they diversified themselves outside successful products or brands, and their rebranding journey.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
The founder of "I will teach you to be rich" shares his success story, where he turned his free blog into a successful business, earning more than his full-time job and receiving criticism from few despite hundreds of satisfied customers.
13:31 - 17:30 (03:58)
Summary
The founder of "I will teach you to be rich" shares his success story, where he turned his free blog into a successful business, earning more than his full-time job and receiving criticism from few despite hundreds of satisfied customers.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
It is easy to get discouraged when putting yourself or your product out there for the first time due to criticism, especially on the internet, but perseverance and a belief in the value of what you offer can overcome that.
17:30 - 22:11 (04:41)
Summary
It is easy to get discouraged when putting yourself or your product out there for the first time due to criticism, especially on the internet, but perseverance and a belief in the value of what you offer can overcome that.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
Seth Godin discusses how a person with 1000 diehard fans can live comfortably as an artist, and the importance of cultivating individuality and authenticity in one's work, as opposed to imitating other people's work.
22:11 - 28:43 (06:32)
Summary
Seth Godin discusses how a person with 1000 diehard fans can live comfortably as an artist, and the importance of cultivating individuality and authenticity in one's work, as opposed to imitating other people's work. He also provides useful advice on how to navigate the world of marketing and sales, which can be overwhelming and confusing.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
By developing long-term relationships and creating world-class guest posts, it's almost guaranteed to improve traffic.
28:43 - 34:32 (05:48)
Summary
By developing long-term relationships and creating world-class guest posts, it's almost guaranteed to improve traffic. Posts must be long, some up to 25 pages, to make a true impact.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
Writing personalized and non-generic content is important for appealing to your audience.
34:32 - 39:12 (04:40)
Summary
Writing personalized and non-generic content is important for appealing to your audience. Additionally, sending regular emails to subscribers is crucial in maintaining their interest and engagement.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
Learn how to make your emails more effective by personalizing them and standing out in a sea of generic messages.
39:12 - 44:48 (05:35)
Summary
Learn how to make your emails more effective by personalizing them and standing out in a sea of generic messages. With so many emails vying for people's attention, it's important to make yours stand out to increase the chances of it being read.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
The blogger discusses his approach to creating controversial content and refining it with feedback before posting, as well as his experience customizing email lists with software to create more leads.
44:48 - 51:11 (06:23)
Summary
The blogger discusses his approach to creating controversial content and refining it with feedback before posting, as well as his experience customizing email lists with software to create more leads.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
The speaker shares the communication tools he uses for remote teams including Google Chat, Skype, and Yammer, and also mentions using Visual Website Optimizer to run tests on websites.
51:11 - 55:55 (04:44)
Summary
The speaker shares the communication tools he uses for remote teams including Google Chat, Skype, and Yammer, and also mentions using Visual Website Optimizer to run tests on websites.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
In this episode, the importance of balancing personal narratives with concrete takeaways in email communication is discussed, along with tips for establishing a compelling and effective email voice.
55:56 - 1:01:01 (05:04)
Summary
In this episode, the importance of balancing personal narratives with concrete takeaways in email communication is discussed, along with tips for establishing a compelling and effective email voice.
EpisodeEp 33: Ramit Sethi on Persuasion, Negotiation, and Turning a Blog Into a Multi-Million-Dollar Business
PodcastThe Tim Ferriss Show
Tim Ferriss talks about using expletives in his blog post to filter his audience, and not having to deal with those that may be easily offended by his language.
1:01:01 - 1:04:31 (03:30)
Summary
Tim Ferriss talks about using expletives in his blog post to filter his audience, and not having to deal with those that may be easily offended by his language. He also mentions how not having a concrete number of people leaving or unsubscribing makes it easier for him to be comfortable with using expletives.