To effectively contact well-known or hard-to-reach people, it's important to indicate in the email how you got their email address and avoid being blacklisted by not cold emailing or calling. Engaging with them on social media by liking, retweeting, and commenting can also help to circumvent multiple layers of entourage.
The speaker shares tips for editing podcast transcripts, including the importance of not cutting out interesting content and identifying potentially legally complicated topics to review with a team.
The guest offers advice for getting noticed by people on Twitter, suggesting that liking, retweeting, and following them all at once, can be effective. However, it can be difficult to attribute success to organc or paid acquisition, or PR.
Establish a clear avenue of contact, and if attempting to reach someone through a cold email, always indicate how their email address was obtained. Disregarding established contact channels can lead to immediate blacklisting, but a thoughtful and respectful email can help bypass layers of entourage and make meaningful connections.