How I Built The Tim Ferriss Show to 700+ Million Downloads — An Immersive Explanation of All Aspects and Key Decisions (Featuring Chris Hutchins) | Brought to you by LinkedIn Jobs recruitment platform with 770M+ users, Athletic Greens all-in-one nutritional supplement, and Helix Sleep premium mattresses. More on all three below.Chris Hutchins (@hutchins) is an avid life hacker and financial optimizer. He’s the host of All the Hacks podcast and the Head of New Product Strategy at Wealthfront.Previously, Chris was co-founder and CEO of Grove (acquired by Wealthfront), co-founder of Milk (acquired by Google), and a partner at Google Ventures, where he focused on seed and early stage investments.Chris reached out with many questions about podcasting. He had already read much of what I had written and listened to several interviews, and this is intended to be an updated guide to all things podcasting.Please enjoy!This episode is brought to you by Athletic Greens. I get asked all the time, “If you could only use one supplement, what would it be?” My answer is usually Athletic Greens, my all-in-one nutritional insurance. I recommended it in The 4-Hour Body in 2010 and did not get paid to do so. I do my best with nutrient-dense meals, of course, but AG further covers my bases with vitamins, minerals, and whole-food-sourced micronutrients that support gut health and the immune system. Right now, Athletic Greens is offering you their Vitamin D Liquid Formula free with your first subscription purchase—a vital nutrient for a strong immune system and strong bones. Visit AthleticGreens.com/Tim to claim this special offer today and receive the free Vitamin D Liquid Formula (and five free travel packs) with your first subscription purchase! That’s up to a one-year supply of Vitamin D as added value when you try their delicious and comprehensive all-in-one daily greens product.*This episode is also brought to you by Helix Sleep! Helix was selected as the #1 overall mattress of 2020 by GQ magazine, Wired, Apartment Therapy, and many others. With Helix, there’s a specific mattress to meet each and every body’s unique comfort needs. Just take their quiz—only two minutes to complete—that matches your body type and sleep preferences to the perfect mattress for you. They have a 10-year warranty, and you get to try it out for a hundred nights, risk free. They’ll even pick it up from you if you don’t love it. And now, to my dear listeners, Helix is offering up to 200 dollars off all mattress orders plus two free pillows at HelixSleep.com/Tim.*This episode is also brought to you by LinkedIn Jobs. Whether you are looking to hire now for a critical role or thinking about needs that you may have in the future, LinkedIn Jobs can help. LinkedIn screens candidates for the hard and soft skills you’re looking for and puts your job in front of candidates looking for job opportunities that match what you have to offer.Using LinkedIn’s active community of more than 770 million professionals worldwide, LinkedIn Jobs can help you find and hire the right person faster. When your business is ready to make that next hire, find the right person with LinkedIn Jobs. And now, you can post a job for free. Just visit LinkedIn.com/Tim.*If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Athletic Greens is offering a special deal, including a free vitamin D supplement and travel packs with the first subscription purchase. Helix Mattress is also advertising their firm mattress as the best overall pick of 2020, with a personalized sleep quiz to match customers to their ideal mattress.
The key to building a successful podcast is to be enthusiastic about the medium and format. If you're just doing it because everyone else is, you won't last long.
The industry of podcasting has evolved over the years, with changes in the charts and the types of stories that capture the attention of listeners. Audience engagement and a passion for the topic continue to be driving forces in successful podcasting.
The audio quality of a podcast mainly depends on the environment rather than the equipment used. A good room with carpets and drapes can provide better audio quality than a modern metallic and glass room with average equipment.
Guests who are part of or capitalizing on news tend to attract more listeners as people tend to search for such topics. However, to make a podcast successful and worth doing, it needs to be structured and executed well.
In order to create a successful podcast, focus on producing quality content first and avoid preoccupation with monetization in the early stages. Attempting to monetize a 10 episode podcast is almost pointless and can distract from creating a enjoyable listening experience.
The author explains the constraints that were applied to the insertion order document for podcast advertising, including non-negotiable terms and prepayment, which would lead to a reduction in paperback royalties for authors.
The speaker suggests that focusing on a niche that satisfies an individual can bring more success than chasing after big names. Providing good content in a specific niche can attract more people than creating bad content with a famous person in it.
The host of the podcast often has a list of commonly asked rapid fire questions that they use if an interview seems to be going poorly, including questions about favorite failures and metaphorical billboards.
To effectively contact well-known or hard-to-reach people, it's important to indicate in the email how you got their email address and avoid being blacklisted by not cold emailing or calling. Engaging with them on social media by liking, retweeting, and commenting can also help to circumvent multiple layers of entourage.
The speaker gives advice on how to improve the quality of a podcast by focusing on content rather than hard-to-reach guests and minimizing repetitive terms or phrases.
The host of a podcast discusses how he asks guests for feedback on his interview technique and show structure by having them read and comment on transcripts of the episodes they were featured in.
This podcast episode host advises guests not to get too attached to their research as his conversations usually bounce all over the place and last at least 90 minutes.
The overuse of filler words, such as "like" and "you know," tend to be more noticeable in women during interviews, though also commonly used by men. Hosts may read the book of their guests in advance, particularly if they are a well-known author or figure.
A podcast host shares about the huge opportunity for new moms who need support for their kids, as well as the importance of paying attention to oneself and their audience when it comes to sponsorship and gathering demographic data.
The episode discusses various tools and techniques that podcasters can use to promote their podcasts, including Chartable, Prefix, and having guest shares.
The podcast world is full of great content, but to stand out, it's important to track the growth of your audience. While some platforms like TikTok can have unintended consequences, it's crucial to use data to understand what contributes to audience growth.
The host discusses how he ensures Tim Ferriss' essence is present in each podcast, even when the focus is on someone else.
The speaker talks about how he became known as the four hour work week guy and how he was often asked to give talks on the principles of the book.
Author and entrepreneur, Tim Ferriss, discusses his shift from maintaining the brand recognition of the Four Hour series to exploring physical performance with the Four Hour Body, and the impact of podcasting on the launch of his book, The Four Hour Chef.
The speaker discusses the idea of building a podcast brand with trademark and slowly bringing in other hosts to create a property with many different personalities that could be sold for a large sum of money, and the common practice of podcast networks reaching out to successful podcast hosts to join their network.
The speaker discusses how one can use their network to find interesting guests for their podcasts and how to recall potential guests from the memory. They also suggest ways to navigate awkward interviews and whether to ask questions which come up later in the podcast.
This episode discusses the importance of considering personal needs when investing, the value of feedback to improve as a podcast guest, and the benefits of focusing on one actionable item for improvement.
Tim Ferriss discusses how he reviews potential guests and decides on his recording schedule. He also shares his strategy for batching sponsor recordings and the benefits it provides.
Helix offers customized mattresses for all types of sleepers and has been chosen as the best overall mattress pick of 2020 by GQ magazine and other reputable sources. Check out helixsleep.com/tim to take a sleep quiz and receive a mattress personalized to you.
The speaker recommends Athletic Greens as it is a nutrient-dense and comprehensive formula consisting of approximately 75 vitamins, minerals, whole foods sourced ingredients, probiotics, prebiotics, digestive enzymes, and adaptogens that helps to ensure nutritional balance in the absence of whole foods while traveling. The audience can avail of a special offer from Athletic Greens, which includes a free vitamin D supplement and five travel packs on their first subscription purchase.