Clip
The Power of Cascading Effect in the Four-Hour Workweek Launch.
1:57:58 - 2:00:25 (02:27)
The launch of the Four-Hour Workweek in 2007 was greatly successful because of the strategic use of a cascading effect, where initial dominoes were set in place to create a chain reaction of promotion through tech-savvy individuals in high-density markets.
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