Episode
#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
1:22:51
Published: Mon Oct 09 2017
Description
Sir Richard Branson (@richardbranson), founder and chairman of The Virgin Group, is a world-famous entrepreneur, adventurer, activist, and business icon. He has launched a dozen billion-dollar businesses and hundreds of other companies.His new autobiography, Finding My Virginity, shares the candid details of a lifetime of triumphs and failures and provides an intimate look at his never-ending quest to push boundaries, break rules, and seek new frontiers.I loved our conversation, and we covered a lot, including:Richard's thoughts on "clean meat," block chain, and cryptocurrencyHow he's coped with dyslexia, and how his parents helped make him resilientBehind-the-scenes stories of deal-making, PR stunts, big wins, and big lossesThe habits (and life decisions) he's used to maintain high energy levels for decadesHow Richard masterfully caps/limits downside risk, even though he's perceived as a risk takerHow and why he takes regular 1-2-month (sometimes longer) breaks from alcoholFavorite booksLessons learned from Nelson Mandela and other mentorsAnd much more...Enjoy!This podcast is brought to you by Ascent Protein, the best protein I've ever tried. Ascent is the only US-based company that offers native proteins -- both whey and micellar casein -- directly to the consumer for improved muscle health and performance. Because the product is sourced from Ascent's parent company, Leprino Foods -- the largest producer of mozzarella cheese in the world -- it's entirely free of artificial ingredients and completely bypasses the bleaching process common to most other whey products on the market.If you want cleaner, less processed protein, which I certainly do, go to ascentprotein.com/tim for 20 percent off your entire order.This podcast is also brought to you by WordPress.com, my go-to platform for 24/7-supported, zero downtime blogging, writing online, creating websites -- everything! I love it to bits, and the lead developer, Matt Mullenweg, has appeared on this podcast many times.Whether for personal use or business, you're in good company with WordPress.com — used by The New Yorker, Jay Z, Beyonce, FiveThirtyEight, TechCrunch, TED, CNN, and Time, just to name a few. A source at Google told me that WordPress offers "the best out-of-the-box SEO imaginable," which is probably why it runs nearly 30% of the Internet. Go to WordPress.com/Tim to get 15% off your website today!***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapters
Five Bullet Friday is an email newsletter featuring five bullet points of interesting and useful items that its creator, Tim Ferriss, has found in the previous week.
00:00 - 00:59 (00:59)
Summary
Five Bullet Friday is an email newsletter featuring five bullet points of interesting and useful items that its creator, Tim Ferriss, has found in the previous week. It is sent out every Friday and features apps, books, documentaries, supplements, gadgets, self-experiments, hacks, tricks, and other items from around the world.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Tim Ferriss welcomes Sir Richard Branson, founder and chairman of the Virgin Group, for an episode where they discuss current events, Branson's experiences during Hurricane Irma, his views on risk-taking, and his daily routine.
00:59 - 08:47 (07:47)
Summary
Tim Ferriss welcomes Sir Richard Branson, founder and chairman of the Virgin Group, for an episode where they discuss current events, Branson's experiences during Hurricane Irma, his views on risk-taking, and his daily routine.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
The speaker recounts the experience of surviving a Category 5 hurricane and the devastation it caused in the British Virgin Islands, while praising the resilience of the Caribbean people affected by it.
08:47 - 15:14 (06:27)
Summary
The speaker recounts the experience of surviving a Category 5 hurricane and the devastation it caused in the British Virgin Islands, while praising the resilience of the Caribbean people affected by it.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
The founder talks about how he started a magazine and record store business by collaborating with influential figures and targeting the youth who appreciated good taste in music.
15:15 - 21:31 (06:15)
Summary
The founder talks about how he started a magazine and record store business by collaborating with influential figures and targeting the youth who appreciated good taste in music. They also discuss the consequences faced while running the business.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Branson credits his mother for his adventurous spirit and resilience, having been pushed out of the house by her at a young age to explore and experience life.
21:31 - 28:37 (07:05)
Summary
Richard Branson credits his mother for his adventurous spirit and resilience, having been pushed out of the house by her at a young age to explore and experience life. His mother, Eve Branson, had a very eventful life of her own, being a ballet dancer, disguise master, glider pilot, and air hostess, among other things.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Branson explains how he brought entertainment skills to the airline industry by using humor and fun on Virgin Atlantic's first flight, and how most airlines do not focus on customer service and satisfaction.
28:37 - 38:20 (09:43)
Summary
Richard Branson explains how he brought entertainment skills to the airline industry by using humor and fun on Virgin Atlantic's first flight, and how most airlines do not focus on customer service and satisfaction.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Branson discusses his experience as an entrepreneur and how he learned negotiation tactics through personal experience, which taught him the importance of striking deals that are fair to both sides.
38:20 - 48:53 (10:32)
Summary
Richard Branson discusses his experience as an entrepreneur and how he learned negotiation tactics through personal experience, which taught him the importance of striking deals that are fair to both sides. Branson also shares his approach to risk assessment and how disruptive business models can challenge incumbents in industries like airlines.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Branson shares how he maintains high energy levels, which he believes is key to success.
48:53 - 55:18 (06:24)
Summary
Richard Branson shares how he maintains high energy levels, which he believes is key to success. He does this through sports like tennis, kite surfing and surfing, and believes everyone should write a book about their lives.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Virgin Group founder Richard Branson recommends books such as "The Weathermakers" by Tim Flannery and "Sapiens" by Yuval Noah Harari.
55:18 - 1:02:23 (07:05)
Summary
Virgin Group founder Richard Branson recommends books such as "The Weathermakers" by Tim Flannery and "Sapiens" by Yuval Noah Harari. He also discusses the importance of investing in clean meat to reduce the environmental impact of meat production and shares his thoughts on the cryptocurrency and blockchain industry.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
In this podcast, Tim Ferriss discusses how overwhelm and unfocused behaviour can often be due to alcohol and how people can cope with that.
1:02:23 - 1:10:43 (08:19)
Summary
In this podcast, Tim Ferriss discusses how overwhelm and unfocused behaviour can often be due to alcohol and how people can cope with that. He suggests asking yourself questions and being aware of your drinking habits to prevent negative outcomes.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Reed advocates for making sure that politicians don't take us down the path of war again and highlights the importance of business people and society coming together to prevent it.
1:10:43 - 1:17:14 (06:30)
Summary
Richard Reed advocates for making sure that politicians don't take us down the path of war again and highlights the importance of business people and society coming together to prevent it.
Episode#272: Sir Richard Branson — The Billionaire Maverick of the Virgin Empire
PodcastThe Tim Ferriss Show
Richard Branson discusses the failure of the war on drugs, stating that treating drug use as a health problem rather than a criminal problem is the solution.
1:17:14 - 1:22:50 (05:35)
Summary
Richard Branson discusses the failure of the war on drugs, stating that treating drug use as a health problem rather than a criminal problem is the solution. He promotes the idea of regulating and taxing drugs while simultaneously providing support for addicts to better reintegrate them into society.