Catherine Hoke (@catherine_hoke) is the founder of Defy Ventures, a national nonprofit organization that "transforms the hustle" of currently and formerly incarcerated people. Defy's vision is to end mass incarceration by using entrepreneurship as a tool to transform legacies and human potential.Cat was named a #MakeTechHuman Agent of Change by WIRED and Nokia for being one of 17 Global Influencers Expanding Human Possibility Through Technology. She has received the MDC Partners Humanitarian Award on behalf of Defy Ventures, and was included in Forbes' 40 Women to Watch over 40. She was also named by Fast Company as one of the 100 Most Creative People in Business and is an Ashoka Fellow.Cat is the author of A Second Chance: For You, for Me, and for the Rest of Us. She is amazing on many levels -- personal, athletic, and professional -- and we'll dig into the many facets of her life and lessons learned from her father, among many others.Enjoy!This episode is brought to you by Four Sigmatic. You might remember Four Sigmatic for their mushroom coffee, which was created by their clever Finnish founders. Recently, I’ve been testing a new product -- their reishi mushroom elixir -- to help me get to sleep.As you might know, I struggled with insomnia for years. So, I asked the guys at Four Sigmatic to make a special, custom version of their reishi product. They did, and now it’s become a part of my nightly routine. If you’d like to naturally improve sleep quality naturally, I think you’ll enjoy the reishi elixir.Go to foursigmatic.com/ferriss and get 20% off just for listeners of the podcast. Just use the code “FERRISS” to receive your discount. This podcast is also brought to you by Athletic Greens. I get asked all the time, “If you could only use one supplement, what would it be?” My answer is, inevitably, Athletic Greens. It is my all-in-one nutritional insurance. I recommended it in The 4-Hour Body and did not get paid to do so. As a listener of The Tim Ferriss Show, you’ll get 30 percent off your first order at AthleticGreens.com/Tim.***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Please fill out the form at tim.blog/sponsor.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferriss Past guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Tim Ferriss talks about achieving optimal minimal performance, how to handle personal questions, and a little bit about the Terminator. Plus, an ad for his email newsletter Five Bullet Friday.
Tim Ferriss explores the benefits of Athletic Greens, an all-in-one nutrient-dense formula that contains 75 vitamins, minerals and whole-food sourced ingredients. He also promotes a special offer of a free vitamin D supplement and five travel packs with your first subscription purchase.
The speaker shares his experience in getting amazing people to respond through cold emailing. He emphasizes the importance of telling the recipient specifically what you want to learn from them in your email and finds having a volunteer cold email simultaneously can increase the chances of a response.
The speaker reflects on their experience of selling cutco knives and using their wrestling win to boost sales while going door-to-door.
This transcript includes childhood memories from the speaker, including a funny anecdote about not wanting to move to the US because she couldn't become the President, and another about the logic behind not wasting food.
She dedicated her life in working with people with criminal histories after a visit opened her eyes and heart at 26 years old. She emphasizes the importance of refraining from labeling individuals with a criminal past as ex offenders or criminals.
The "Step to the Line" exercise is a powerful tool used by prison volunteers to help EITs (Entrepreneur-In-Training) reflect on their past experiences, including arrests and incarcerations. The exercise reveals the need for greater empathy and understanding towards those who have had different life experiences.
Catherine founded ConBody, a prison-style fitness boot camp, after being given a second chance herself. It has since transformed the hustle of currently and formerly incarcerated people, with over 14,000 customers in less than three years.
A discussion on the dehumanization of prisoners and how it leads to an "us vs them" mentality.
The speaker discusses the surprise of investors not wanting to fund rehabilitation programs for underserved communities and shares her personal experience of being taken care of during a time of need by those same individuals.
The founder of Defy Ventures shares the importance of intervention in breaking generational cycles of incarceration, violence, and drug abuse, while also highlighting the correlation between hypercompetitiveness and a low level of forgiveness.
A former prisoner discusses the importance of forgiveness and second chances in building a community and living one's best life, even in trying circumstances.
This episode discusses the negative impact of self-limiting beliefs on our lives and suggests replacing them with self-freeing beliefs to combat them.
DEFY Ventures offers a step to the line exercise to inmates that has been called one of the most eye-opening experiences of their lives. The program creates a safe space for prisoners to let down their guards and be seen, loved, and accepted for who they are.
Defy Ventures is an organization that helps prisoners form real businesses by running ideation competitions, which occur both in and outside of prison. The judges are highly rated prisoners who provide feedback to help the EITs (Entrepreneurs In Training) improve their game.
The podcast speaker discusses the fear of quitting in entrepreneurship and emphasizes the importance of self-care for individuals who may feel like their life is on the line with their pitch.
Defy offers a variety of online courses from top therapists and prestigious MBA programs for personal development. These courses are made available to contributors of Defy.
The book empowers readers to forgive themselves and seek forgiveness from others, leading to a successful future even after making big mistakes. The book also helps to create life-changing opportunities through scholarships for DeFi.
The speaker shares that when feeling overwhelmed, they make a list of priorities and discuss it with a trusted staff member to get their priorities straight. They also enjoy the journey of transformation and the amazing things they witness every day.
In this episode, the topics range from attending a Vitamin String Quartet concert to the benefits of Vitamin C, and the importance of planning ahead for vacations.
In this podcast, Catherine Hoke talks about how she aims to tackle criminal justice reform by providing training and employment to formerly incarcerated individuals through her organization, Defy Ventures, and also aims to prevent recidivism and generational incarceration.
Exploring the benefits of asking yourself how you may be complicit in unwanted conditions and only focusing on what you do best.
In this podcast episode, Tim Ferriss interviews Kat Cole, the founder of DeFi Ventures, where they discuss DeFi, blockchain, and Kat's personal journey. Tim and Kat also discuss her book, Second Chance, and offer some valuable insights for entrepreneurs.
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