This podcast discusses how advertising has changed over the years, including the rise of influencer marketing and how technology allows companies to track the effectiveness of their ads, even during events like the Super Bowl.
Advertisements, whether on TV or social media, are designed to capture our attention and program our minds to react to our perceived needs. This is especially prevalent during the pandemic and lockdowns when people are spending more time on social media.
Ads promoting the Mantawalk Caves and the On Purpose podcast with Jay Shetty.
This is an ad for Hamilton Devices, a company selling vaping products, that interrupts the podcast's conversation about a TV show.
In a world of endless consumer choices, businesses use advertising to create illusions that encourage people to buy their products, even if it may not align with the customer's actual preferences. While it can be hard to determine if this is right or wrong, ultimately it's up to consumers to be smart and make up their own minds.
The speaker employed a targeted advertising approach that allowed his message to reach a specific audience by advertising his all-in-one formula product alongside blog posts with similar content.
The advertising of certain products, such as cigarettes and guns, has been regulated due to its impact on consumers. Advertisements have been known to lead to increased usage, resulting in lawsuits against companies, such as the Sandy Hook lawsuit.
The speaker reflects on his successful advertising career over the past 21 years and attributes it to his upbringing and personal discipline. He also shares his experience with cancer and encourages others to not be afraid of showing vulnerability.
The speaker discusses the fear of criticism that comes with putting his name on his jiu-jitsu online curriculum. Despite this fear, he believes it is important to advertise his product online.
The transcript features a conversation about an attraction labeled “The Thing” advertised on a highway, which turns out to be a fabricated concrete giant pistachio.
Two advertisements are shared - one for Constant Contact, promoting their digital marketing platform, and one for Physician Associates, promoting their personalized medical care.
This is an ad promoting shirts for the Darknet Diaries shop and asking for monthly donations on Patreon to help keep the show running.
The hosts advertise TheProblem.com website and the Apple TV Plus show before discussing the possibility of merchandise and poking fun at internet cookies.
A call to action from the host to advertise your business through Real-Life, Real-Crime and to try out their upcoming app, with thanks given to supporters for making it possible.
The speaker discusses their experience participating in ad campaigns and how the ideas presented to them were often not as exciting as they initially hoped.
The speaker mentions being bothered by the ads and checks their reputation before using them, but still listens to many. They also briefly refer to Super Dave and changing outfits during the podcast.
The speaker is advertising limited edition hoodies for listeners who sign up for the Date Yourself Instead podcast. They encourage signing up for the waitlist to ensure they don't miss the launch.
The speaker is discussing a possible instance of an advertising bit in a podcast where the host is given money to promote a brand in their content but is trying to keep it subtle.
Andy Cohen promotes Fresca Mixed, a cocktail drink with real spirits, zero sugar, and 100 calories. Ashley Furniture advertises outdoor furniture and accessories to transform outdoor spaces into gathering places.
The speaker critiques a lengthy commercial with skepticism and humor, questioning the use of celebrity endorsements and calling attention to the excess advertising.
The speaker shares a personal anecdote about spending time with a friend, then shifts to discussing advertising strategies, including CPM and click-through rates, and the importance of keeping the cost to acquire a customer (CAC) below the profit per product sold.