This transcript contains advertising for Cash App and Zip Recruiter.
This podcast discusses how advertising has changed over the years, including the rise of influencer marketing and how technology allows companies to track the effectiveness of their ads, even during events like the Super Bowl.
Rodney Dangerfield was a key figure in Miller Lite's advertising campaign in the 1980s, known for his comedic style and spoofing on legitimate rappers of the time. In 1982, his outfit from the commercials was placed in the Smithsonian Institution.
Advertising can be an effective way to reach the 97% of potential customers who are not actively looking for your product or service, according to this podcast. Direct marketing can be difficult, and advertising can increase response rates to direct mail campaigns by uncovering new customers.
The speaker discusses the challenge of advertising on a sports streaming platform where content consumption varies and may not align with the brand's target audience. Additionally, there are concerns about inappropriate content as well as the need to appear "hip and cool" in order to attract viewers' attention.
The success of big tech companies is often attributed solely to their technological brilliance, but it's important to recognize the clever psychological insights at the heart of their advertising campaigns.
Advertisements, whether on TV or social media, are designed to capture our attention and program our minds to react to our perceived needs. This is especially prevalent during the pandemic and lockdowns when people are spending more time on social media.
This is an ad for Hamilton Devices, a company selling vaping products, that interrupts the podcast's conversation about a TV show.
Comedian Judd Apatow discusses advertising techniques and the difficulty of documenting a life's work through documentary films.
The speaker shares his experience about promoting his brand and how he believes that getting people to know the core of their brand is essential for advertising it properly.
The speaker promotes the sale of branded tasers, tear gas grenades and other weapons through Tpublic.com. They also discuss upcoming episodes about a manifesto and a separate political podcast.
The transcript features a conversation about an attraction labeled “The Thing” advertised on a highway, which turns out to be a fabricated concrete giant pistachio.
The speaker promotes HelloFresh with a 50% off and Shopify for selling online and in-person.
Two advertisements are shared - one for Constant Contact, promoting their digital marketing platform, and one for Physician Associates, promoting their personalized medical care.
This is an ad promoting shirts for the Darknet Diaries shop and asking for monthly donations on Patreon to help keep the show running.
Jerry Della Femina, advertising legend, talks about the advertising industry in the 60s and 70s and how Seinfeld helped boost his career.
The speaker reflects on the popularity of commercials and mentions Paul Newman as the greatest celebrity endorser in history, questioning if he had ever turned down any big commercials.
The speaker is advertising limited edition hoodies for listeners who sign up for the Date Yourself Instead podcast. They encourage signing up for the waitlist to ensure they don't miss the launch.
The speaker is discussing a possible instance of an advertising bit in a podcast where the host is given money to promote a brand in their content but is trying to keep it subtle.
Andy Cohen promotes Fresca Mixed, a cocktail drink with real spirits, zero sugar, and 100 calories. Ashley Furniture advertises outdoor furniture and accessories to transform outdoor spaces into gathering places.
The speaker critiques a lengthy commercial with skepticism and humor, questioning the use of celebrity endorsements and calling attention to the excess advertising.
