The speaker shares a personal anecdote about spending time with a friend, then shifts to discussing advertising strategies, including CPM and click-through rates, and the importance of keeping the cost to acquire a customer (CAC) below the profit per product sold.
The hosts advertise TheProblem.com website and the Apple TV Plus show before discussing the possibility of merchandise and poking fun at internet cookies.
The speaker reflects on his successful advertising career over the past 21 years and attributes it to his upbringing and personal discipline. He also shares his experience with cancer and encourages others to not be afraid of showing vulnerability.
The podcast episode is brought to you by Five Bullet Friday, a popular email newsletter containing five bullet points of cool discoveries every week.
Two advertisements are shared - one for Constant Contact, promoting their digital marketing platform, and one for Physician Associates, promoting their personalized medical care.
Advertisements, whether on TV or social media, are designed to capture our attention and program our minds to react to our perceived needs. This is especially prevalent during the pandemic and lockdowns when people are spending more time on social media.
During a game of Jeopardy, a man describes his experience of being approached by a Canadian man who suggested an advertising idea about men leaving the bathroom with wet stains on their trousers.
This is an ad promoting shirts for the Darknet Diaries shop and asking for monthly donations on Patreon to help keep the show running.
A man overhears another man watching a Super Bowl commercial on a giant screen and feels deflated by the realization.
The hosts discuss the role of advertising in their lives and Bob invites the loser to give a speech, while also promoting the product BetterHelp. There is also a mention of a potential poll for listeners to vote on cutting out sponsors in the podcast.
Rodney Dangerfield was a key figure in Miller Lite's advertising campaign in the 1980s, known for his comedic style and spoofing on legitimate rappers of the time. In 1982, his outfit from the commercials was placed in the Smithsonian Institution.
The speaker is advertising limited edition hoodies for listeners who sign up for the Date Yourself Instead podcast. They encourage signing up for the waitlist to ensure they don't miss the launch.
Discover the tactics Eddie Bernays used to make bacon popular in America, and how it can be applied to other products to increase consumption through popular culture memes.
A call to action from the host to advertise your business through Real-Life, Real-Crime and to try out their upcoming app, with thanks given to supporters for making it possible.
This podcast discusses how advertising has changed over the years, including the rise of influencer marketing and how technology allows companies to track the effectiveness of their ads, even during events like the Super Bowl.
The speaker discusses their experience participating in ad campaigns and how the ideas presented to them were often not as exciting as they initially hoped.
The speaker is discussing a possible instance of an advertising bit in a podcast where the host is given money to promote a brand in their content but is trying to keep it subtle.
The economic theory behind monetizing goods with advertising or charging people depends on the shape of the demand curve. When the demand curve is flat and wide, advertising tends to work better, and experimentation is needed for two-sided networks or platform effects.
The host thanks the guest for appearing on the podcast and urges listeners to hit the subscribe button. Then, the host promotes two advertisements, one for BetterHelp and one for My Protein.
The speaker critiques a lengthy commercial with skepticism and humor, questioning the use of celebrity endorsements and calling attention to the excess advertising.
Andy Cohen promotes Fresca Mixed, a cocktail drink with real spirits, zero sugar, and 100 calories. Ashley Furniture advertises outdoor furniture and accessories to transform outdoor spaces into gathering places.
