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Marketing

Marketing

Chapters
The Importance of Sound in Marketing and Branding
Companies often focus heavily on visuals, neglecting the importance of sound in marketing and branding.
1:16:27 - 1:23:11 (06:44)
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Marketing
Summary

Companies often focus heavily on visuals, neglecting the importance of sound in marketing and branding. The sounds associated with a product or brand can have a significant impact on consumer perception and emotional connection.

Episode
E180: The Speaking Expert: How To Speak So Everyone Hears You: Julian Treasure
Podcast
The Diary Of A CEO with Steven Bartlett
Mowing Lawns with Mexicans
The speaker talks about incorporating Jews and Mexicans into marketing and how there's a lot of money to be made in having Mexican children mow lawns.
37:20 - 40:45 (03:25)
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Marketing
Summary

The speaker talks about incorporating Jews and Mexicans into marketing and how there's a lot of money to be made in having Mexican children mow lawns. They touch on dealing with anxiety and growing up poor.

Episode
#228: Noah Kagan – The $100M CEO On The Path To A Meaningful Life
Podcast
The Danny Miranda Podcast
Instagram Marketing Funnel for Musicians
The podcast discusses a successful marketing funnel used by independent hip hop group Keralanka on Instagram to grow their fan base, offering a special gift to the first 15 people who DM them in the next 24 hours.
00:00 - 01:10 (01:10)
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Marketing
Summary

The podcast discusses a successful marketing funnel used by independent hip hop group Keralanka on Instagram to grow their fan base, offering a special gift to the first 15 people who DM them in the next 24 hours. One of the hosts also expresses admiration for a rich and good-looking man.

Episode
The Startup Sins Of Uber, Why Scaling Is Overrated, and More
Podcast
My First Million
Reaching Early Adopters
The key to reaching early adopters is to find the people who are open-minded and willing to take risks while not alienating those who find the topic deeply spiritual or non-spiritual.
20:30 - 25:16 (04:46)
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Marketing
Summary

The key to reaching early adopters is to find the people who are open-minded and willing to take risks while not alienating those who find the topic deeply spiritual or non-spiritual. It's important to serve as a spokesperson to those who need to hear the message rather than those who have already heard it.

Episode
Gratitude with Omar Brownson
Podcast
A Bit of Optimism
The Power of Endings
People are more likely to agree with a statement about big lifestyle changes if their age ends in a nine.
38:22 - 44:45 (06:23)
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Marketing
Summary

People are more likely to agree with a statement about big lifestyle changes if their age ends in a nine. Adding effort to the design, advertising, labeling, and packaging can create value in people's minds, and there is a small but statistically significant uplift in suicides in America when people's age ends in nine.

Episode
#091 - Richard Shotton - Some Very Important Effects In Advertising
Podcast
Modern Wisdom
Creative Marketing Ideas
The speaker suggests a marketing idea involving partying with a machine and having people submit funny videos for a chance to hang out with the team.
16:32 - 20:58 (04:25)
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Marketing
Summary

The speaker suggests a marketing idea involving partying with a machine and having people submit funny videos for a chance to hang out with the team. The conversation shifts to discussing morbid thoughts about a married couple with a young child.

Episode
Ep. 03 - 2 Bears 1 Cave 2w/ Tom Segura & Bert Kreischer
Podcast
2 Bears, 1 Cave with Tom Segura & Bert Kreischer
Brand Deals and Authenticity
The speaker discusses their perspective on brand deals and how they choose to work with companies they genuinely like and care about.
24:53 - 30:35 (05:41)
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Marketing
Summary

The speaker discusses their perspective on brand deals and how they choose to work with companies they genuinely like and care about. They mention being approached by a fitness company for a sponsorship and feeling conflicted about the offer.

Episode
71. Things To Stop Saying To Yourself
Podcast
Aware & Aggravated
A Journey to Promote a Product
The speaker describes his journey promoting a product by printing out thousands of posters and traveling to Dartmouth College to market it to students and professors.
36:23 - 39:39 (03:16)
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Marketing
Summary

The speaker describes his journey promoting a product by printing out thousands of posters and traveling to Dartmouth College to market it to students and professors.

Episode
#172 – Ryan Schiller: Librex and the Free Exchange of Ideas on College Campuses
Podcast
Lex Fridman Podcast
How Tim Ferriss Turned His Book into a Brand
Tim Ferriss breaks down his marketing strategy for his book "The Four Hour Work Week" and how he achieved a "surround sound effect" with his target demographic through selective media coverage.
1:05:04 - 1:10:23 (05:19)
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Marketing
Summary

Tim Ferriss breaks down his marketing strategy for his book "The Four Hour Work Week" and how he achieved a "surround sound effect" with his target demographic through selective media coverage.

Episode
#489: Guy Raz Interviews Tim Ferriss — How I Built This — Key Lessons, Critical Decisions, and Reinvention for Fun and Profit
Podcast
The Tim Ferriss Show
"What Your Winners Ride?"
This episode features a conversation about the latest trends in marketing and branding, as well as the importance of authenticity in customer relations.
1:31:16 - 1:31:52 (00:35)
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Marketing
Summary

This episode features a conversation about the latest trends in marketing and branding, as well as the importance of authenticity in customer relations.

Episode
E111: Microsoft to invest $10B in OpenAI, generative AI hype, America's over-classification problem
Podcast
All-In with Chamath, Jason, Sacks & Friedberg
Advertisement for Audio Book and Ebook
The speaker is promoting their new podcast, Next Question, but also takes time to advertise their audio book and ebook for their novel, After the Revolution.
1:16:41 - 1:21:12 (04:31)
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Marketing
Summary

The speaker is promoting their new podcast, Next Question, but also takes time to advertise their audio book and ebook for their novel, After the Revolution.

Episode
Part One: Synanon: The Drug Rehab Program That Built Its Own Army
Podcast
Behind the Bastards
Keys to Successful Marketing Strategies
The key to successful marketing strategies is to focus on substance rather than superficial branding or logos, and to create a strong to-do list to achieve the desired result.
03:06 - 05:54 (02:48)
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Marketing
Summary

The key to successful marketing strategies is to focus on substance rather than superficial branding or logos, and to create a strong to-do list to achieve the desired result.

Episode
711 Become a Marketing Master Through Storytelling with Joe Polish
Podcast
The School of Greatness
Controversial Tactics in Hasbro's Board Game Marketing
Hasbro has been criticised for incorporating controversial marketing tactics in promoting their board games, such as using sorority girls in a nightie for game packaging, based on focus group testing which proved successful in attracting attention from parents.
12:28 - 19:32 (07:04)
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Marketing
Summary

Hasbro has been criticised for incorporating controversial marketing tactics in promoting their board games, such as using sorority girls in a nightie for game packaging, based on focus group testing which proved successful in attracting attention from parents.

Episode
Night Trap: The Video Game Failure that Changed the Industry
Podcast
Stuff You Should Know
Marketing vs Product
The focus on marketing rather than the quality of product/service can lead to its downfall; and ultimately, creating a reliable/quality product will attract the audience.
55:10 - 1:00:38 (05:27)
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Marketing
Summary

The focus on marketing rather than the quality of product/service can lead to its downfall; and ultimately, creating a reliable/quality product will attract the audience.

Episode
Jon Talks About the Media—And It Talks Back
Podcast
The Problem With Jon Stewart
Criticism of a celebrity's tactics for promotion
A person is criticizing a celebrity's promotion tactics of giving away cars and money as opposed to promoting genuine content.
1:07:20 - 1:08:33 (01:13)
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Marketing
Summary

A person is criticizing a celebrity's promotion tactics of giving away cars and money as opposed to promoting genuine content.

Episode
Andrew Santino's PERFECT Impressions: Bill Burr, Jordan Peterson & Joe Biden
Podcast
Andrew Schulz's Flagrant with Akaash Singh
Chocolate bars and Tesla giveaway promotion
A mention of a promotion where Tesla was given away and the speaker appreciated the chocolate bars that were also provided during the promotion.
08:01 - 09:12 (01:10)
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Marketing
Summary

A mention of a promotion where Tesla was given away and the speaker appreciated the chocolate bars that were also provided during the promotion.

Episode
Bella & Dallin Lambert on adopting, infertility & faking pranks for views | Ep. 9
Podcast
The Unplanned Podcast with Matt & Abby
Grapevine for Selling Products
Two guys were able to spread the word about their products through the grapevine, which proved to be very effective as they were selling out of stock.
3:12:03 - 3:15:14 (03:10)
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Marketing
Summary

Two guys were able to spread the word about their products through the grapevine, which proved to be very effective as they were selling out of stock.

Episode
#20 Justin Hughes - Navy SEAL/Modern-Day Da Vinci
Podcast
Shawn Ryan Show
Mystery Commercial featuring Pet Shop Boys
The hosts discuss a vague commercial that features the Pet Shop Boys, where the product is unclear, and the jingle involves a driving scene and a head ornament singing.
00:00 - 02:13 (02:13)
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Marketing
Summary

The hosts discuss a vague commercial that features the Pet Shop Boys, where the product is unclear, and the jingle involves a driving scene and a head ornament singing.

Episode
"Justin Theroux"
Podcast
SmartLess
Call to Action for Sharing Content
The speaker urges listeners to share their content and check out their reaction channel for YouTube videos and other content.
31:32 - 35:04 (03:31)
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Marketing
Summary

The speaker urges listeners to share their content and check out their reaction channel for YouTube videos and other content.

Episode
2 Be Better Podcast EP.16
Podcast
2 Be Better
Unrelated Rambling with Product Ad
This transcription contains no coherent context but includes an advertisement for straighter teeth.
09:31 - 13:57 (04:26)
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Marketing
Summary

This transcription contains no coherent context but includes an advertisement for straighter teeth.

Episode
The Susan Powell Case Files | Find Susan | 4
Podcast
Cold
Promotion of Patreon Subscription
The speaker promotes the Patreon subscription multiple times, and announces that they will be going to bed.
1:05:41 - 1:07:25 (01:44)
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Marketing
Summary

The speaker promotes the Patreon subscription multiple times, and announces that they will be going to bed.

Episode
Ep 359 - Cinnamon (feat. Nate Marshall & Lemaire Lee)
Podcast
Matt and Shane's Secret Podcast
Sliced Bread
A humorous take on the idiom "the best thing since sliced bread" and its overuse in marketing.
26:38 - 28:39 (02:01)
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Marketing
Summary

A humorous take on the idiom "the best thing since sliced bread" and its overuse in marketing.

Episode
Behind the Roast Stories with Jeff Ross
Podcast
Howie Mandel Does Stuff Podcast
Uber, Ashley, and McDonald's: A Diverse Range of Ads
This podcast transcript features ads from Uber for 24-7 live support, Ashley for outdoor furniture and accessories, and McDonald's for their new bacon ranch McCrispy.
00:00 - 01:12 (01:12)
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Marketing
Summary

This podcast transcript features ads from Uber for 24-7 live support, Ashley for outdoor furniture and accessories, and McDonald's for their new bacon ranch McCrispy.

Episode
Boom, There’s My Ex-Wife
Podcast
I've Had It
Liminal Marketing in Your Hands
The host discusses the idea of liminal marketing being in our hands and references Jurassic Park and buttafingers.
03:45 - 05:02 (01:16)
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Marketing
Summary

The host discusses the idea of liminal marketing being in our hands and references Jurassic Park and buttafingers.

Episode
Change
Podcast
Distractible